News
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The One Area Teams Always Feel They Need to Improve
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When teams struggle with communication, it’s not the act of verbalizing that’s an issue…it’s the quality and clarity of the thoughts conveyed.
Communication starts with a thought.
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My Kids Aren’t Allowed to Kick the Ball – The Importance of Soccer’s Attacking Lingo
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My kids are entry-level aged. They love playing soccer, racking up hours of 1v1 games and shooting competitions each day. Our living room has becom... -
Merci, Zidane - Lessons in Culture from the Real Madrid Legend
Zinedine Zidane has left Real Madrid, citing issues with the culture surrounding the club. My inaugural blog post on Scott Martin Media is a reflection on his Letter to the Fans, the culture he hoped to create at Real Madrid, and personal lessons from Zizou's time at the club.
